Expense Items to Include and Research

Written By Michael Novelli

We recently came across Social Tables’ article 9 Event Budgeting Tips Planners Need to Know. One of the suggestions is a helpful list of expenses you should include and start researching. Here are the suggested items from the article:

ON-SITE COSTS

  • Venue

  • Event Staff

  • Food and beverage

  • Audio/visual and other tech

  • Speakers and entertainment

  • Transportation

  • Swag and other handouts

  • Security

  • Event planner or on-site manager

EVENT MARKETING & PROMOTION

  • Graphic design

  • Social media and paid ads

  • Printed marketing materials

  • Affiliate and influencer fees

  • Paid content marketing

EVENT MANAGEMENT TECHNOLOGY

  • Event management platform

  • Booking and ticketing fees

  • Event website

  • Event diagramming tool

  • Mobile event app

  • On-site check-in and registration

  • Lead capture tools

  • Data and analytics

  • Virtual event technology

Michael Novelli
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