Delivering a top-tier meeting without overspending is easier than you think! We sat down with the team at meetNKY to gather insights on how conference planners can maximize their budgets while still creating high-impact experiences.

What are some creative ways to cut costs without compromising the attendee experience?

Some good ways to save are choosing local catering providers, offering buffet-style meals, and finding sponsors to cover meal expenses. Planning your event during off-peak months—Northern Kentucky’s value season runs from November through February—can significantly reduce costs. Additionally, using volunteers for event staffing is a friendly way to save on hiring expenses.

How can planners leverage local partnerships to stretch their budget further?

Connecting with Convention and Visitors Bureaus (CVBs) and Destination Marketing Organizations (DMOs) is essential for meeting planners looking for the best incentives and values a destination can offer. For example, MeetNKY currently has promotions available for events planned through 2026. Partnering with local businesses to secure discounts or trading sponsorship opportunities for services like catering, AV, or transportation is another great strategy to maximize your budget.

NKY Convention Center

Mainstrasse Village

Riverside Walking Statue Tour

Walkable & Friendly NKY

Riverboat Cruises

Ark Encounter

Ballroom at NYK Convention Center

Southbank Trolley

What unique advantages does Northern Kentucky provide for budget-friendly, high-impact events?

Northern Kentucky offers excellent value compared to other major convention cities. Planners benefit from affordable hotel rates and reduced occupancy taxes. Our venues are often less expensive than those in other locations, yet still offer top-tier amenities. Parking is significantly cheaper here as well—typically between $10-$12 or even free at some venues. You’ll also find essential catering items, such as coffee by the gallon at the Northern Kentucky Convention Center, to be very affordable compared to other destinations.

Our central location makes attending convenient and affordable since we’re within a day’s drive or a quick two-hour flight for 60% of the U.S. population. Plus, airfare to and from Cincinnati/Northern Kentucky International Airport (CVG) typically falls below the national average.

Planners consistently report high satisfaction rates—98% say they’d gladly return! Northern Kentucky is also family-friendly, offering attractions like the Ark Encounter, Creation Museum, Newport Aquarium, Cathedral Basilica of the Assumption, and the Kentucky Faith Trail.

You’ll find unique experiences here, such as BB Riverboat cruises, and attendees enjoy exploring two states in one visit. Cincinnati is just a short ten-minute walk across the historic Roebling Suspension Bridge. Getting around Covington, Newport, and Cincinnati is simple and affordable with the Southbank Trolley, which costs only $2 per ride. Starting in late 2025, attendees can even ride the trolley for free simply by showing their convention badge!